I’m not someone who usually makes predictions for the future, but all signs indicate that in the year 2010 you’ll be hearing many smart business owners talk about their “WCS”.
What does WCS stand for?
It stands for “Worst-Case Scenario”.
Just as technology companies around the world have people working in IT departments specifically to design disaster recovery plans, business owners will be designing their own disaster preparedness and recovery plans.
Figuring out your worst-case scenario now, before it happens, and coming up with a solid plan with the steps you’d take to survive and thrive during your own WCS is just smart business.
Because if a business disaster strikes and leaves you blindsided, you’re apt to make quick decisions that may or may not be the right moves. You could be just a few decisions away from your business surviving a disaster – or crashing and burning like
many of the businesses before you who were faced with similar disasters.
What is your WCS?
What could happen tomorrow that would put you into total emergency mode?
What if a key supplier goes out of business?
What would happen if your top employees quit tomorrow?
What would happen if your computers or servers crash?
What would you do if you couldn’t make payroll?
What would you do if your #1 and #2 customers went out of business or went to your competitor?
How do you recover from a failed product launch or a failed marketing campaign?
You need a plan. Because when spit hits the fan and you’re smack dab in the middle of a business emergency or full-fledged business disaster, you’re thinking and reasoning will not be as clear as it is today.
The chance you may make the wrong move, the wrong decision, the wrong phone call, etc. is at an all-time high.
Now coming up with your WCS (or several of them) is not easy. Often we’re blindsided by an emergency or disaster that we never saw coming. But there is something you can do.
There is something that can prepare you better than anything else out there.
And that’s learning about the top 28 worst-case business scenarios that can happen to nearly all types of businesses.
Once you’re armed with this information, it’ll be much easier for you to take a step back and figure out your WCS – and come up with a plan on how to deal with it when it happens.
On top of that – and this is the most important and most profound sentence here…
By educating yourself on the most common worst-case business scenarios, you can take the steps needed to STOP business emergencies or disasters BEFORE they happen.
Being prepared is just smart business. Having backup plans is just smart business.
And Owning “The Worst Case Scenario Business Survival Guide” that just hit the bookshelves is what will
prepare you for your own WCS.
Claim your copy today and get ahead of the curve.
by Mark Joyner