“Time is free, but it’s priceless. You can’t own it, but you can use it. You can’t keep it, but you can spend it. Once you’ve lost it, you can never get it back.” - Harvey Mackay As I describe in my book, No B.S. Time Management for Entrepreneurs, I organize everything with start...
For many years, major corporations and ‘big business’ had a huge advantage over the small business owner and entrepreneur. This was because they could use their big budgets to manufacture brands and positioning in the marketplace, and essentially ‘buy’ the market. It didn’t really matter too much whether their product or service was any...
I’d like to make you a business offer. Seriously. This is a real offer. In fact, you really can’t turn me down, as you’ll come to understand in a moment… Here’s the deal. You’re going to start a business or expand the one you’ve got now. It doesn’t really matter what you do or...
“The almost magical convenience of plastic money is critical to our famously compulsive consumer economy. With more than 641 million credit cards in circulation and accounting for an estimated $1.5 trillion of consumer spending, the U.S. economy has clearly gone plastic.” Mountains cannot meet, but people can In dealing with complex give-and-take issues, I...
Marketing rules can be the most profitable ones for you to break. The old “Madison Avenue” rules make advertising agencies rich. To make yourself and your business rich, you’ll want to join a group of rule-breakers known for their expertise in “Direct-Response Marketing” Could it be that what’s stopping you from making your next...
Why Traditional Recession Tactics Are Doomed To Fail This Time? Tomorrow’s sources of advantage aren’t like yesterday’s. … Ultimately, they are about a true advantage — one that accrues not just to the corporation, at the expense of people, society, or the environment; but one that accrues to all. Maybe we are living in...
There is no excerpt because this is a protected post.
1. Authentic Connections: Everybody has heard the expression, “It’s not what you know – but who you know – that counts.” For speed networking ask to people “What-do-you-do? Which are your largest projects? How-can-I-help-you?” 2. Be genuine 3. Make Intros for other people to connect. 4. Be distinctive. http://www.backpocketcoo.com/ Coolest business card ever designed...
There is no excerpt because this is a protected post.
Make no mistake about it. Most people will get bruised by pursing tough business directions. It is the same with careers. Becoming an actor is much less certain than becoming an accountant! But, if you have deep passion, as was said in Fiddler on the Roof of the newly-married couple, “They’re so happy, they...
I’m not someone who usually makes predictions for the future, but all signs indicate that in the year 2010 you’ll be hearing many smart business owners talk about their “WCS”. What does WCS stand for? It stands for “Worst-Case Scenario”. Just as technology companies around the world have people working in IT departments specifically...
A while ago, there was a widespread outage on Google’s Gmail service for more than an hour. Google’s response to its customers was a good example of how every business should act. First, they acknowledged that there had been a problem and let their customers know that they understood how much it affected them:...
There is no excerpt because this is a protected post.
“The Great Formula For Creating Maximum Profit With Minimal Effort” by Mark Joyner Mark Joyner, the author of The Great Formula is one of my favorite experts and he has a gift for taking complex ideas, which may seem too formidable to do, stripping them down to the essentials and helping you to take...
A cashmap is “a well-planned and systematic approach to building your online business from the ground up… or from whatever stage you’re at right now. You simply plug into one of these detailed maps… follow along from point “A” to point “B” all the way to “Z” and beyond… and your business just continues...
There is no excerpt because this is a protected post.
I’m a big fan of Apple, Inc. (Nasdaq: AAPL). I’ve written about it here on several occasions. Apple is so far ahead of its competitors in product design and functionality that it’s hardly worth the comparison, except in a few cases. But what about Apple as a company? What sets it so far apart...
In the latest book by Jim Collins, How the Mighty Fall, Collins carefully outlines how great, thriving organizations can quickly and dramatically fall from prominence. While he spends a lot of time outlining what he calls the “Five Stages of Decline”, I was particularly motivated by his thoughts on what those who fall, and...
John McAfee is, of course, the founder of antivirus software company, McAfee. His innovation was to give away the software for free, but charge fees for the upgrades and technical support. The company went public in 1992, and McAfee pocketed an enormous amount of money. Two years later, he sold his remaining shares. At...
There is no excerpt because this is a protected post.
I’ve been reading “The Speed of Trust” by Stephen M.R. Covey. So much of what he covers is extremely relevant. Especially today. In times of uncertainty it’s much more difficult for people to hide under the radar or just “skate by.” Whether in a job, running a company, looking for new work, or starting...
Much of the innovation that defined the American experience in our first two centuries stagnated during the past 10 years. But this innovation stagnation has created the greatest opportunity we’ve ever seen for people wishing to start a new business. Provided, of course, that their product or service either improves the life of their...
A Little Knowledge Is a Very Dangerous Thing This kind of mistake is amazingly common, because nine out of 10 Internet marketers don’t know the first thing about the science of direct marketing. The wonderful thing about direct marketing is that you can precisely measure response and predict — with statistical certainty — the...
It seems that we are in a period of economic decline. This might get a little tiresome eventually, and then maybe a few will start looking for solutions. If I could know the Magic Formula of economic success, what woud it be. Here it is: Low Taxes and Stable Money. If you look at...
The world has entered a period of economic turbulence caused in part by global hyper-competition, skyrocketing energy costs, financial uncertainty, and waves of new technologies. This will most likely be a prolonged period during which the status quo will be upset by rapid changes in how business is conducted within your industry. The old...
Innovation is the spark of capitalism. To celebrate our 85th anniversary, we have selected business breakthroughs that have changed our lives in a profound way since Forbes started publishing. We also highlight 15 more that promise to do the same in the future. Our past and future picks are a provocative and comprehensive challenge...
What matters most in building a business is the ratio of new client sales to existing client sales — i.e., resales. This affects the amount of time and energy you put into the front end versus the back end. In the information publishing business, I like the number of new sales to be about...
Do Your Customers Respect You As Much As They Respect Their Doctor? No? Why not? They don’t know him any better than they know you. You went to school. You have expertise. You know how to solve difficult problems. So what’s the difference? The difference is positioning. The doctor is perceived to be an...
Business Wise. Financial expert Farnoosh Torabi shares valuable tips that could help you make your first million. Thinking of starting a business? Before you start building your empire, Farnoosh Torabi, author of You’re So Money: Live Rich Even When You’re Not, urges you to ask yourself these questions: 1. What is my area of...
The secret John D. Rockefeller used to build Standard Oil. It’s simple. Putting it to work in your business. 1. Everything that is watched improves. One thing I learned early in my business career is that anything of significance that is measured and watched, improves. 2. John D. Rockefeller knew the importance of business...
Why can’t we get this recession past us? The answer is simple if you know the basics: * We are an economy that is 70 percent driven by consumer spending. * To get the economy going again, spending must increase. * But Americans are reluctant to spend. * And banks are reluctant to lend....
Client Red Flags? Ask These 4 Questions Ever get a call or an email from a new client and, well, it just doesn’t feel right? I mean, red flags go up, your spider sense starts tingling, the hair on the back of your neck sticks up? You know something’s not quite right but you’re...
There is no excerpt because this is a protected post.
I want to show you exactly 4 very important 4 things are very important in how to: - Figure out if your idea is “good enough” (a good enough idea with great marketing can make you a fortune) - Why the “position” of your idea or product (in the marketplace) is WAY more important...
My boss is the smartest guy I know… I’m not just saying it because he signs my paychecks. Seriously, I mean it. He does things most bosses don’t do. It’s made him a wealthy man. And it’s made many of his employees more money than they’d ever dreamed of. I have a unique perspective...
There is no excerpt because this is a protected post.
Simpleology Great Teachers Series: Jacque Fresco Teaches Drawing I, like many, believed you needed natural talent to draw. That was before I met Jacque Fresco. He soon proved me wrong and changed that belief permanently … He demonstrated to me that drawing can be quickly learned by anyone whether you are 9 or 90....
Outsource Strategy Cashmap With the right Outsourcing strategy, you can reduce overhead costs (up to 40% savings according to a recent study), get more done in a shorter amount of time, and grow your business faster. In fact, since it’s become easier to communicate over long distances and online collaboration tools are abundant, many...
Simpleology Electives: Online Music Promotion This page contains the blueprint for a revolution – those who arm themselves with this blueprint can profit handsomely. But before I give you that blueprint, imagine for a moment the following … You wake up. You check your music sales stats and finally you did it: you hit...
Have you ever noticed how much PayPal fee’s are when you send money to a business partner or get paid from an affiliate promotion? Did you know that you can automate your payments by uploading a simple spreadsheet? Did you know that you can send large amounts of money to your business partners drop...
Pay-Per-Click Strategy Cashmap If you have a great product or service, and you want to get the word out about it, then you’re going to need to advertise. The problem is, there are a lot of different advertising methods and it can be difficult to know which ones are bringing you income, and which...
The only 4 Investments you will ever need to make Kaizen Club I’m probably going to annoy a few of the “experts” with these four investments, but so be it. (I accepted a long time ago that trying to please everyone is the best way to ensure you are miserable, so I’ve resolved myself...
Blog Marketing Strategy Cashmap In the recent study: Social Media Marketing Industry Report, a survey revealed that Blogs are in the top 3 social media tools used by marketers today. Here’s why: Because of their frequently updated, keyword-rich content, Blogs are natural search engine magnets. Many websites also use them to reflect the passion...
There is no excerpt because this is a protected post.
Conquer Your Competition with Competitive Intelligence Strategy Cashmap As online start-up costs get cheaper – some small operations open with capital as low as $10 – expect competition to get tougher as the Internet becomes more accessible to hopeful and resourceful business-minded people. This points to a growing number of competitors in a quickly...
Traffic through Viral Marketing Contests & Bonus: Making Money with Squidoo Cashmap Packages + Traffic Explosion Cashmap Club In 2008, a car distributor company launched a unique contest to target their core market. Basically, people went on an online scavenger hunt looking for virtual car parts to “build” a particular brand and make of...
Productivity Strategy Cashmap In today’s fast-paced environment, you may be feeling that you’re falling behind on all the work you need to finish. One way to keep organized and maintain control of your life is to boost your productivity levels. Being “productive” means getting more done in less time, eliminating stressful time wasters, and...
There is no excerpt because this is a protected post.
The Great Formula eBook FACT: Every fortune in history was created using this formula, whether they were aware of it or not … We could very well be crazy … My team and I had a theory: giving away The Great Formula as an eBook would actually increase the sales of the print book....
For you to start your own profitable business online, there are just a five steps: 1. First, you need to identify a reachable, profitable market niche. A market niche is simply a group of people who have similar interests (or problems) who you can reach at a profit. Nascar fans are a market niche....
7 Suggestions: spend a lot of time thinking about your website. Most customers go there before buying anything. But most websites are bloody useless. This is because people don’t ask themselves some pretty simple questions, like: 1. What is my website for? 2. What am I doing to get people to go to it?...
In the book “Moonlighting On The Internet: 5 World-Class Experts Reveal Proven Ways to Make an Extra Paycheck Online Each Month” by Yanik Silver, he revealed 5 of the easiest ways people can start profiting online. 1. Info Marketing (one of my absolute favorites) 2. Affiliate marketing – selling other people’s stuff 3. eBay...
Recession-Proof Your Career Strategy Cashmap As economic conditions steadily deteriorate, more and more people are facing the very real possibility that they could lose their jobs. With many having no back-up plan, they’re left adrift trying to find ways to deal with the sudden loss of employment. Don’t wait ’til you become part of...
Rich Schefren’s Review Share this video with your friends Rich Schefren, says bold and plainly that he believes that almost all internet marketers are doing things completely backwards!! Wow, bold statement. Here’s some history on this guy: At the tender age of 22 this guy’s first real business was taking over a clothing store...
Small Business Start-up Strategy Cashmap In today’s uncertain economic climate, the job you have today may not be around tomorrow. This is the unfortunate reality we all have to face. But amidst the uncertainty of these times, opportunities are lurking everywhere for those who keep their eyes wide open. Let me elaborate: Did you...
Dog Grooming & Certification Strategy Cashmap Some of you are probably asking yourselves: “What is Simpleology up to by producing a Cashmap on Dog Grooming & Certification?” Well, for one, we’ll be developing more “Lifestyle Cashmaps” in the future based on the feedback we received on our first Cashmap survey. This is a direction...
Voice of the Customer Strategy Cashmap With all of the magic pills being offered to boost your sales, there is one that is far more powerful than any other. It is the “Voice of the Customer.” What do we mean by that? It’s quite simple: the only way to really make money in the...
WordPress Strategy Cashmap If you want to get famous – starting a blog is the fastest way to do it. Never before in history have so many “ordinary folks” shot to superstardom so quickly – sometimes literally overnight. If you want to get the word out about anything (your products, how great you are,...
PayPal Strategy Cashmap There’s a common misconception that financial giant PayPal is simply about “sending and receiving money”. While PayPal is indeed one of the most dependable and secure avenues for processing online financial transactions, it also has a wealth of little-known tools that can help increase your sales, and ultimately grow your business...