Business
Entrepreneurs have the Advantage
For many years, major corporations and ‘big business’ had a huge advantage over the small business owner and entrepreneur. This was because they could use their big budgets to manufacture brands and positioning in the marketplace, and essentially ‘buy’ the market. It didn’t really matter too much whether their product or service was any... »
Why There Are No Jobs in America
I’d like to make you a business offer. Seriously. This is a real offer. In fact, you really can’t turn me down, as you’ll come to understand in a moment… Here’s the deal. You’re going to start a business or expand the one you’ve got now. It doesn’t really matter what you do or... »
Break the Rules to Grow Your Business
Marketing rules can be the most profitable ones for you to break. The old “Madison Avenue” rules make advertising agencies rich. To make yourself and your business rich, you’ll want to join a group of rule-breakers known for their expertise in “Direct-Response Marketing” Could it be that what’s stopping you from making your next... »
Industry Aggregation: How to Depression Proof Your Business?
Why Traditional Recession Tactics Are Doomed To Fail This Time? Tomorrow’s sources of advantage aren’t like yesterday’s. … Ultimately, they are about a true advantage — one that accrues not just to the corporation, at the expense of people, society, or the environment; but one that accrues to all. Maybe we are living in... »
Protected: My $100 Million Idea
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Top Business & Life Lessons Learned in the last 10 years
1. Authentic Connections: Everybody has heard the expression, “It’s not what you know – but who you know – that counts.” For speed networking ask to people “What-do-you-do? Which are your largest projects? How-can-I-help-you?” 2. Be genuine 3. Make Intros for other people to connect. 4. Be distinctive. http://www.backpocketcoo.com/ Coolest business card ever designed... »
Protected: Incorporated Joint Venture Model Agreement
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Understanding The Billionaire Mindset Code
“Men Wanted: For hazardous journey. Small wages, bitter cold, long months of complete darkness, constant danger, safe return doubtful. Honour and recognition in case of success.” – Sir Ernest Shackleton (1st Adventure to North Pole) So, how serious are you really about your goals? Are you a doer or just a talker? Do you... »
Step-by-Step Guide to Start your Own Business.
Make no mistake about it. Most people will get bruised by pursing tough business directions. It is the same with careers. Becoming an actor is much less certain than becoming an accountant! But, if you have deep passion, as was said in Fiddler on the Roof of the newly-married couple, “They’re so happy, they... »
Worst-Case Scenario
I’m not someone who usually makes predictions for the future, but all signs indicate that in the year 2010 you’ll be hearing many smart business owners talk about their “WCS”. What does WCS stand for? It stands for “Worst-Case Scenario”. Just as technology companies around the world have people working in IT departments specifically... »