In the next few years, those IT guys are going to start getting what they deserve. By now, your company’s power-tripping “get out of my way and let me handle it” computer specialist has become a cliché. Everyone has an “IT guy” story. Saturday Night Live even created a parody of him… a caricature...
What exactly do you do…? We create epipheos. Umm, can you be more specific…? Descriptions are usually long, boring, and forgettable. BUT experiences that create amazement, discovery, and inspiration are life changing. They change people to a point that causes them to try new products, adopt new practices, and even re-think the way they...
1. If you sell coffee as a commodity, it’s worth 2 cents a cup. If you sell it as a good, it’s worth 25 cents a cup. If you sell it as a service it’s worth $1.00 a cup. If you sell it as an experience, it’s $5.00 a cup. A 250:1 difference between...
The government has the legal right to access your entire Internet activity history without asking for any permission. It’s authorized through the Patriot Act, which runs around the Fourth Amendment – “unreasonable search and seizure” – by getting the info from Google (or whatever search engine) instead of you. And when you learn just...
At the end of the last decade… * Dotcom stocks were heading straight up in one of the biggest orgies of manic stock buying the world has ever seen * Banner ads were selling at massive (and irrational) premiums * Pay-per-click advertising (then offered by just one company, GoTo.com) was considered an oddity *...
Perry Marshall Marketing Letter & Renaissance Club is a monthly newsletter that shows you new ways to generate sales leads, seize free publicity opportunities, get more results from your website, and get more business from trade shows. As a member of the Perry Marshall Marketing Letter & Renaissance Club, you’ll receive the following: 1....
There’s a deceptively simple tool that’s guaranteed to help you make breakthroughs in your online business. Google Analytics is a no-nonsense software that comes with a load of features that can give you important data and statistics about how your customers “behave” as they browse your website. This includes a tracking feature that allows...
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What is the cash map? You might have read about it, seen it on a video or heard the buzz in the internet circles. According to Rich Schefren: “A cashmap is a well-planned and systematic approach to building your online business from the ground up… or from whatever stage you’re at right now. You...
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Joomla is the content management system that I use to run all my membership sites (including this one), but admittedly it can be a bit cumbersome to use when you’re first getting started. Well here’s a site that will cut that learning curve in half! It’s call JoomlaTutorials.com and as the name suggests it’s...
Get the business leader’s guide to using Twitter to gain competitive advantage. Since 2006, forward-thinking companies like Apple, JetBlue, Whole Foods, and GM have discovered the instant benefits of leveraging the social media phenomenon known as Twitter to reach consumers directly, build their brand, and increase sales. Twitter is at the leading edge of...
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Conquer Your Competition with Competitive Intelligence Strategy Cashmap As online start-up costs get cheaper – some small operations open with capital as low as $10 – expect competition to get tougher as the Internet becomes more accessible to hopeful and resourceful business-minded people. This points to a growing number of competitors in a quickly...
In the book “Moonlighting On The Internet: 5 World-Class Experts Reveal Proven Ways to Make an Extra Paycheck Online Each Month” by Yanik Silver, he revealed 5 of the easiest ways people can start profiting online. 1. Info Marketing (one of my absolute favorites) 2. Affiliate marketing – selling other people’s stuff 3. eBay...
WordPress Strategy Cashmap If you want to get famous – starting a blog is the fastest way to do it. Never before in history have so many “ordinary folks” shot to superstardom so quickly – sometimes literally overnight. If you want to get the word out about anything (your products, how great you are,...
Mark Joyner is a #1 best-selling author of over a dozen books translated in almost as many languages. He is widely recognized as one of the early pioneers of e-commerce, responsible for inventing, pioneering, and popularizing many of the technologies we take for granted today (including remotely-hosted ad tracking, electronic books, Integration Marketing, and...
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