History has not been particularly kind to all manner of experts and their definitive pronouncements: Anglican Archbishop James Ussher (1581-1656) researched the dates of Biblical events and painstakingly subtracted all the Old Testament generations. When he finished his calculations, he proclaimed that the earth was created on October 23, 4004 B.C. at nine o’clock... »

Does just creating a product make you entrepreneurial if you never do anything with it? What if you take someone’s product and make it a success? That is not entrepreneurial? At what point then are you no longer an entrepreneur? When are you no longer starting up? The concept of business entrepreneurs leading innovation... »

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The Third Element could soon siphon off $10.4 TRILLION in oil revenues… and replace 148 billion barrels of black gold. The U.S. government is quietly spending billions to control this rare substance as a matter of national and economic security. The key to the world’s energy needs for the next 50 years… Lies under... »

Have you heard of the “peak oil” concept? Simply put, this theory states that global oil production will hit a maximum (peak) level before declining. When oil prices hit a record high of $147 a barrel in July 2008, the focus increasingly turned towards the supply-demand equation and “peak oil” topic. Reaching a consensus,... »

“Crowd” and “Outsourcing” for the act of outsourcing tasks, traditionally performed by an employee or contractor to a large group of people or community (a crowd), through an open call. For example, the public may be invited to develop a new technology, carry out a design task, refine or carry out the steps of... »

Today during its iPhone 4.0 developer preview, Steve Jobs announced Apple’s much-anticipated mobile advertising platform, iAd. This has been expected since Apple acquired mobile ad platform Quattro Wireless, after having AdMob snatched away by Google (though the FTC may recommend blocking that deal). Apple will sell and host the ads, giving 60% of ad... »

My greatest marketing lesson has absolutely nothing to do with marketing at all: 5 .. 4 .. 3 … 2 … invincible! On a scale of 1 – 10 rate the following: 1. Your general marketing knowledge. 2. Your belief in your self. 3. Your copywriting skill. 4. Your persistence. OK, now chuck out... »

Front page headline on Friday’s Wall Street Journal proclaimed a big up-tick worldwide in the manufacturing sector. According to the paper, everybody is making more and more stuff. This helps assure that the recovery “has legs.” Auto sales, too, came in stronger than expected in March. So it sounds like the recovery has wheels... »

. Honda unveils new campaign as it boosts agency roster Honda has unveiled a new digital affiliate marketing campaign to promote its hybrid sports coupé, the CR-Z. The marque has also appointed Elvis to handle its pan-European direct marketing and digital advertising account after a pitch against undisclosed agencies. The CR-Z work has been... »

How you can create a speech in less than 10 mins that is equally effective and to-the-point (without all the fluff!) . Start with the conclusion! Echoing Steven Covey’s 2nd habit, it is critical to have the end in mind. In the case of your speech, ask yourself what’s your message? Are you convincing... »

Marketing rules can be the most profitable ones for you to break. The old “Madison Avenue” rules make advertising agencies rich. To make yourself and your business rich, you’ll want to join a group of rule-breakers known for their expertise in “Direct-Response Marketing” Could it be that what’s stopping you from making your next... »

Being an entrepreneur is NOT for thin-skinned folk. You need to be driven to win, but accepting of defeat along the way. Some of the things I took home from my Oscar run, that I also realize are just as important in my business: . Never underestimate the challenge (and the competition). I thought... »

What is mobile push marketing? In a nutshell, it is the ability to get your marketing messages out to mobile devices, using SMS technology, otherwise knows as text messaging. I’m not talking about spamming text messages out to cell phones, I’m referring to a building a permission based list of people who want your... »

“Many highly intelligent people are poor thinkers. Many people of average intelligence are skilled thinkers. The power of a car is separate from the way the car is driven.” - Edward de Bono Henry Ford once hired an efficiency expert to go through his plant. Ford directed him to find the nonproductive employees and,... »

This is a round-up of some great websites and cool blogs that we think you should check out. Digg Stumble Upon Del.icio.us Buzz »

It’s no secret that signs of a major network crash have been appearing for the last few years… Now the cracks are widening, pushing the situation to a boiling point. Just look at what’s happening as we speak… * Just over a month ago, 32 million cell and Internet users were thrown into the... »

In the next few years, those IT guys are going to start getting what they deserve. By now, your company’s power-tripping “get out of my way and let me handle it” computer specialist has become a cliché. Everyone has an “IT guy” story. Saturday Night Live even created a parody of him… a caricature... »

For many investors who don’t have experience in Asia, figuring out what Beijing is up to is both puzzling and difficult. But a handy little tool called a “Form 13F” can help. In case you’re not familiar with it, the 13F is a disclosure document that the U.S. Securities and Exchange Commission (SEC) requires... »

What exactly do you do…? We create epipheos. Umm, can you be more specific…? Descriptions are usually long, boring, and forgettable. BUT experiences that create amazement, discovery, and inspiration are life changing. They change people to a point that causes them to try new products, adopt new practices, and even re-think the way they... »

If you go into any martial arts dojo, jiu jitsu, judo, karate, kendo, or iado, at some point, you will see the students sitting attentively on their folded knees in what is called the SEIZA position. This posture is often used for meditation, as well. Although it seems counterintuitive, this position actually helps to... »

Why are The 7 Prin­ci­ples so important? Because they affect every­thing in life and have an inter­est­ing rela­tion­ship with each other. The 7 Prin­ci­ples are: 1. The Prin­ci­ple of Men­tal­ism 2. The Prin­ci­ple of Cor­re­spon­dence 3. The Prin­ci­ple of Polar­ity 4. The Prin­ci­ple of Vibra­tion 5. The Prin­ci­ple of Rhythm 6. The Prin­ci­ple of Cause and... »

The secret I’m going to share with you today is probably the single most important factor in determining the success of stock market traders. If you can master it, you can make millions in the stock market. This technique is simple, but it requires months of training and dedication to master. The trouble is,... »

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1. If you sell coffee as a commodity, it’s worth 2 cents a cup. If you sell it as a good, it’s worth 25 cents a cup. If you sell it as a service it’s worth $1.00 a cup. If you sell it as an experience, it’s $5.00 a cup. A 250:1 difference between... »