Octavio Urzua - Updated Marketing & Investing Strategies » inspiration

What drives creativity?

Octavio Urzúa — Mon, 12 Jul 2010 22:25:33 +0000

“To get what you’ve never had, you must do what you’ve never done.”
- Harvey Mackay

Many good ideas have been discovered because someone poked around in an outside industry or discipline, and applied what he found to his own field. For example, Dan Bricklin took the “spreadsheet” concept from accounting and turned it into VisiCalc, the program that helped create the microcomputer software industry. World War I military designers borrowed from the cubist art of Picasso and Braque to create more effective camouflage patterns for tanks and guns.

Certainly no one would question Pablo Picasso’s creativity, and much of his inspiration came from his mother at a young age. According to the artist, “My mother said to me, ‘If you become a soldier, you’ll become a general. If you become a monk you’ll end up as the Pope.’ Instead, I became an artist and wound up as Picasso.”

If you are not born with creativity … then you have to cultivate creativity on an ongoing basis. Here are some ideas:

“Problems cannot be solved by the same level of thinking that created them.”
- Alebert Einstein

Keep a journal. Record ideas as soon as they come to you by keeping a notebook close at hand all the time. A real notebook, not a digital one, is best, allowing you to make sketches and drawings, but anything that lets you capture your thoughts will work. When you need to charge up your creativity, search your notebook for ideas and examples.

Search your environment for inspiration. Artists find inspiration in many unlikely places. If looking at the same four walls every day limits your perspective, add some elements that help you see things in a new way — pictures, plants, books, even toys.

Question everything. Ask “why” and “how” to determine if there’s a better way to solve a problem. Another favorite question of mine: “What’s missing?”

Turn problems around. Switch gears by looking for the opposite of what you want. Exploring how you could make a bad situation worse can sometimes tell you what not to do. Looking for a bad idea may lead you to a good one.

Combine random elements. Try this exercise: Look at two items on your desk right now and figure out a way to put them together. A clock radio and a coffee mug, for instance, could be turned into a coffee mug with a clock on it, maybe at the bottom. This won’t necessarily generate a useful idea, but it will train your mind to see different possibilities.

Recruit a partner. Bounce ideas off another person–someone you’re comfortable with, but someone who will challenge you when necessary. With another person involved, you’re not limited to your own experience and perspective.

“Creativity is allowing yourself to make mistakes. Art is knowing which ones to keep.”
- Scott Adams

Read something totally different than usual. Too often, we find ourselves looking at the same newspapers, trade publications, blogs and the like. Pick up a murder mystery, a gardening book, a Shakespeare volume or anything that will teach you something you didn’t know anything about.

Tolerate failure. Expect to make some mistakes when you try new and different approaches. Sometimes colossal failures lead to spectacular successes.

Listen to your “inner child.” Ever notice how kids are unafraid to take gigantic risks or make outlandish statements when confronted with a problem? They haven’t been trained yet to take the safe approach. Even if their ideas aren’t fully developed, their dreams are big enough to take chances.

Relax your mind. Give your subconscious a chance to work by turning your brain off from time to time. Don’t focus on work or solving problems constantly. Take time to exercise and relax, and give yourself permission to think about other things. A tired mind won’t generate fresh ideas.

7 Best YouTube Videos in 2009

Octavio Urzúa — Wed, 29 Apr 2009 22:23:02 +0000

Finish Strong Movie featuring “Eye of The Tiger” 4:14

I Love Living Life. I Am Happy by Nick Vujicic 9:00

Al Pacino’s Inspirational Speech 4:40 Any given subday inch by inch

Henry V- Speech 5:14

Famous Failures 1:16

10 Keys to Success by Donald Trump – Think Big 9:41

Tony Robbins At His Very Best video 8:16

So, what is your favorite movie?
Place the trailer link in the comments are with your thoughts.

Great Quotes from Great Leaders

Octavio Urzúa — Fri, 16 Jan 2009 19:52:48 +0000

At times we all question: How can I live my best life? What purpose in life do I hope to serve? How can I create the most life-changing impact on my business, my family, and myself?

We search for answers. Yet all along, the world’s greatest leaders already have the answers. They are ready to share them with you. And all you need to do is listen.

We invite you to turn up the volume on your PC, and then watch this 3 minutes inspirational movie:

3 Best Videos of YouTube in 2008

Octavio Urzúa — Mon, 21 Jul 2008 10:13:27 +0000

Web 2.0 … The Machine is Us/ing Us
Breve historia de cómo ha evolucionado la era digital en los últimos años integrando las máquinas a la vida del hombre para hacerlo más eficiente en la generación de ideas, comunicación instantánea, y colaboración global en todos los ámbitos. ¿Que difícil pronosticar las estructuras de organización social para los próximos 3 años? ¿o bien, los próximos 30 años?

12 degrees – The Extra Degree
Una pequeña y a veces imperceptible esfuerzo hace toda diferencia en los resultados, separando lo normal de lo extraordinario. ¿estás dispuesto a dar entregar ese pequeño esfuerzo adicional?
Para obtener lo que nunca hemos tenido, tenemos que esforzarnos como nunca antes hallamos entregado, pues lo que distingue a los hombres y mujeres exitosos es su confianza y persistencia para esforzarse hasta lograr lo propuesto. Entonces, ¿cuál es el objetivo que quieres lograr?

Steve Jobs Stanford Commencement Speech – 2005

Innovación, flexibilidad, creatividad, perseverancia, colaboración, son cualidades que nos muestra Steve Jobs en su discurso para graduados.