Adwords

How to Double the Customers on Your Website in 30 Minutes or Less with Google AdWords – and Beat the Learning Curve, FAST… Already Advertising on Google? Get 70% or More Visitors, for Less Money Than a Coffee in Starbucks

The Definitive Guide to Google AdWords

Google has a system that makes it possible, for the first time in the history of the world, to deposit five bucks, write a couple of ads, and instantly get access to over 100 million people – in less than 10 minutes.

It’s called Google AdWords and it’s hot.  In fact it may be the first and best thing to do to get traffic to your site.

But it’s not always as easy as I just made it sound – AdWords has some nuances, and most people have a rough time at first.

Well my colleague Perry Marshall has written a very helpful e-course called “5 days to success with Google AdWords” and there’s no charge for it.  You can find out about it here: Google Adwords

The Definitive Guide to Writing & Promoting White Papers

If you sell any kind of complex service, technology or sophisticated product, a White Paper is the best way to educate your customers about that technology. You can use a white paper to build your credibility, get free exposure in the press, attract new customers, and drive new technology into change-resistant, conservative markets.

Most white papers are either too technical (boring) or too commercial (thin and cheesy) – but Perry Marshall has written a guide that shows you how to strike the perfect balance. But what’s most important of all, though, is promoting and publicizing your white paper – because the best white paper in the world is no good unless somebody reads it!

Find out about Perry’s Definitive Guide to Writing and Promoting White Papers.

Guerilla Marketing CD

Most sales people spend all day dialing for dollars, chasing prospects who are mentally if not physically backing away from them, and they waste most of their time chasing deals instead of closing them. At the same time, most companies spend all kinds of money on advertising and don’t get nearly enough bang for their buck.

Perry Marshall’s “Guerilla Marketing for Hi-Tech Sales People” is an information-packed audio CD that discusses 21 principles that you can use to eliminate cold prospecting and wasted advertising dollars in today’s fiercely competitive B2B marketplace.
You can get your copy cliking here

I strongly recommend any Perry Marshall course, however, if you want to know more details about Google Adwords before commiting the time to the 12 week intensive, then check the Basic Guideto Google Adwords 2010 to know what can it do for your business today.